Setup & Installation
Or with the ClawHub CLI, for registry-managed skill folders outside a full OpenClaw workspace:
What This Skill Does
Audits a landing page across six dimensions: clarity above the fold, audience fit, offer strength, trust signals, friction points, and objection handling. Returns an overall score, ranked blockers, and concrete copy rewrites including headline, subhead, CTA block, and A/B test suggestions.
Combines structured scoring with prioritized blockers and ready-to-use copy rewrites in one pass, rather than requiring a separate audit step followed by a separate copywriting session.
When to use it
- Diagnosing why a SaaS trial signup page has low conversion
- Rewriting a hero section before running paid ads
- Getting ranked fixes for a freelancer portfolio or services page
- Generating CTA variants to test on a webinar registration page
- Auditing a new product page ahead of a launch announcement
Example Workflow
Here's how your AI assistant might use this skill in practice.
User asks: Roast my AI automation service page for SMB owners and rewrite the hero and first CTA section to increase booked calls
- 1Fetches or parses the provided page URL or pasted copy
- 2Evaluates the page against six audit dimensions and assigns an overall score out of 10
- 3Ranks the top 5 conversion blockers by estimated impact
- 4Identifies quick wins achievable in under 30 minutes
- 5Produces rewritten headline, subhead, CTA block, and three CTA variants targeting the stated conversion goal
Score of 5/10 with top blockers (vague headline, no social proof above the fold, single weak CTA), a quick wins checklist, and a fully rewritten hero section with three CTA variants targeting SMB call bookings