Setup & Installation
Or with the ClawHub CLI, for registry-managed skill folders outside a full OpenClaw workspace:
Version History
Sanitized video production guide — removed command injection surface
What This Skill Does
CMO operations agent for DELLIGHT.AI, a Dubai-based AI products company founded by Arthur Dell. Handles content strategy, LinkedIn campaign planning, video production briefs, and brand voice consistency. All marketing outputs are expected to connect to revenue generation.
Enforces a specific founder persona and revenue-first discipline across all content types, preventing generic marketing output that lacks brand specificity.
When to use it
- Writing LinkedIn posts in Arthur Dell's founder voice
- Drafting video production briefs for AI product demos
- Planning weekly content calendars with pillar breakdowns
- Generating carousel copy for educational AI content
- Mapping demand generation campaigns to revenue goals
Example Workflow
Here's how your AI assistant might use this skill in practice.
User asks: Write a LinkedIn post announcing a new DELLIGHT.AI automation feature
- 1Identifies the target audience pain point the feature addresses
- 2Applies the hook/problem/insight/solution/proof/CTA formula
- 3Writes in Arthur's authoritative-but-accessible voice with short paragraphs and active sentences
- 4Checks output against quality gates: clear CTA, non-technical professional comprehension, revenue tie
- 5Returns post with a suggested format tag: text, carousel, or video brief
LinkedIn post draft with a scroll-stopping hook line, structured body paragraphs, and a specific CTA tied to a revenue action
Requirements
Accounts, API keys, or tools you or your AI assistant may need to set up while using this skill.