LaunchKit · 2026
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brw-linkedin-profile-optimizer

Audit and rewrite your LinkedIn profile to attract the right people.

1
403 downloads
by @brianrwagner

Setup & Installation

openclaw skills install @brianrwagner/brw-linkedin-profile-optimizer

Or with the ClawHub CLI, for registry-managed skill folders outside a full OpenClaw workspace:

npx clawhub install brw-linkedin-profile-optimizer

What This Skill Does

Audits and rewrites a LinkedIn profile based on pasted content. Scores each section, produces three headline variants, a full About rewrite, optimized experience bullets, and an 8-point checklist for surfacing in AI search tools like ChatGPT and Perplexity.

The AI visibility checklist, which scores how well a profile surfaces in AI-powered search, is not included in any other LinkedIn optimization tool.

When to use it

  • Rewriting your LinkedIn headline before starting a job search
  • Attracting freelance or consulting clients through your profile
  • Making your profile appear when someone searches your niche in ChatGPT or Perplexity
  • Overhauling your About section after a career pivot
  • Stripping buzzwords from a profile that isn't generating inbound

Example Workflow

Here's how your AI assistant might use this skill in practice.

INPUT

User asks: Optimize my LinkedIn. Pastes current headline, About section, top 2 experience entries, target audience (Series A SaaS founders), and goal (book discovery calls).

AGENT
  1. 1Scans pasted text for buzzwords and flags each instance with a specific replacement
  2. 2Scores headline, About, top experience, featured section, and overall profile fit on a 1-10 scale with a one-sentence diagnosis per section
  3. 3Writes three headline variants — authority-forward, outcome-forward, and niche-specific — with A/B test guidance
  4. 4Rewrites the About section with a hook, credibility block, proof, and a single CTA under 220 words
  5. 5Runs the 8-point AI visibility checklist and returns a score with the top three actionable improvements
OUTPUT

A scored audit with priority fix order, three headline rewrites, a full About rewrite, before/after experience bullets, and an AI visibility score out of 8.