Setup & Installation
Or with the ClawHub CLI, for registry-managed skill folders outside a full OpenClaw workspace:
Version History
- Added explicit requirement to configure the Simplified Social Media MCP server at https://mcp.simplified.com/social-media/mcp before any features will work. - Documented the necessary MCP server configuration block, including headers and URL. - Clarified that all tool calls are routed to this remote MCP server and are not built-in. - Updated setup instructions to include configuration and restart steps for proper MCP integration. - No code changes to skill logic; documentation and configuration guidance improved.
What This Skill Does
Manages social media posting and analytics across 10 platforms via the Simplified.com API. Supports scheduling, queuing, and drafting posts with platform-specific settings, plus time-series and audience analytics retrieval.
Cross-posting to 10 platforms with per-platform settings and analytics in one API call replaces logging into each platform separately.
When to use it
- Schedule a product launch post across Instagram, LinkedIn, and Facebook simultaneously
- Pull last month's follower growth and engagement metrics for a client report
- Add a batch of drafted posts to the auto-schedule queue
- Retrieve per-post performance data to identify top-performing content
- Check audience demographics including age, gender, and country breakdown
Example Workflow
Here's how your AI assistant might use this skill in practice.
User asks: Post our new product image to Instagram and LinkedIn, scheduled for tomorrow at 9am
- 1Call getSocialMediaAccounts to retrieve connected account IDs for Instagram and LinkedIn
- 2Identify the Instagram business/profile account ID and LinkedIn account ID from the results
- 3Compose the post payload with action set to schedule, date 2026-03-14 09:00, and platform-specific additional settings (Instagram postType+channel, LinkedIn audience)
- 4Call createSocialMediaPost with both account IDs, the message, media URL, and additional settings
Post scheduled on Instagram and LinkedIn for 2026-03-14 at 09:00 in the account timezone
Requirements
Accounts, API keys, or tools you or your AI assistant may need to set up while using this skill.