LaunchKit · 2026
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lead-scoring

Set up and automate lead scoring for HubSpot and other CRMs.

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by @luigi08001

Setup & Installation

openclaw skills install @luigi08001/lead-scoring

Or with the ClawHub CLI, for registry-managed skill folders outside a full OpenClaw workspace:

npx clawhub install lead-scoring

What This Skill Does

Provides frameworks, scoring matrices, and step-by-step setup guides for implementing lead scoring in HubSpot and other CRMs. Covers demographic fit scoring, behavioral engagement tracking, MQL/SQL threshold definition, lifecycle stage configuration, and score decay rules. Instruction-only skill.

Combines demographic fit, behavioral engagement, and third-party intent signals into one unified model rather than treating each dimension separately.

When to use it

  • Setting MQL and SQL score thresholds in HubSpot
  • Building a demographic plus behavioral scoring matrix from historical data
  • Configuring score decay workflows for inactive leads
  • Segmenting leads into cold, warm, and hot buckets for sales routing
  • Defining account-level scoring for B2B account-based marketing

Requirements

Accounts, API keys, or tools you or your AI assistant may need to set up while using this skill.

HUBSPOT_ACCESS_TOKEN environment variableSALESFORCE_ACCESS_TOKEN environment variable (if using Salesforce instead of HubSpot)