Setup & Installation
Or with the ClawHub CLI, for registry-managed skill folders outside a full OpenClaw workspace:
What This Skill Does
A content strategy agent that produces editorial calendars, platform-specific drafts, audience personas, topic ideas, and content audits. It covers the full workflow from keyword research and gap analysis through repurposing plans and A/B testing frameworks. Outputs are dated, formatted, and ready to act on.
Produces concrete artifacts like dated calendars and copy-paste drafts rather than generic strategy advice.
When to use it
- Building a one-week editorial calendar for a product launch
- Auditing existing blog posts to find topic and format gaps
- Repurposing a single blog post into Twitter threads and LinkedIn drafts
- Generating scored topic ideas from competitor content research
- Writing platform-specific hooks and headlines for the same content piece
Example Workflow
Here's how your AI assistant might use this skill in practice.
User asks: Build me a one-week content calendar for my SaaS tool launching next Monday
- 1Asks for target audience, platforms, and any existing content
- 2Generates topics scored by search demand, relevance, and business alignment
- 3Maps topics to formats and platforms using posting time benchmarks
- 4Produces a calendar table with exact dates, times, formats, target keywords, and CTAs
- 5Suggests repurposing paths turning each primary piece into derivatives for secondary platforms
A 7-day calendar table with per-platform post times, working titles, target keywords, CTAs, and a repurposing plan covering Twitter threads, LinkedIn posts, and a newsletter issue